Who has time to blog?
Let's be honest. It's not easy to juggle everything that makes your wedding photography business run. You are everything, wearing all the hats at the same time, photographer, customer service agent, editor, marketing department, administrative assistant, wedding dress whisperer, timeline guru, and the list goes on. Why in the world would you want to add another thing to the list? You need blogging. Blogging is evergreen long term advertising that you own and control and it's basically free. You can put it up once on your website and it keeps drawing people in over and over.
Blogging is a great way to attract your ideal clients and build your brand. By sharing your work on a regular basis, you can show off your skills and professionalism in a creative and interesting way. Additionally, blogging allows you to connect with potential clients on a personal level, which can lead to more business opportunities down the line. Last but not least, being able to share your unique perspective and voice can help you stand out from the competition. As a result of all of these benefits, blogging can be an important part of building a successful wedding photography career!
How can blogging help attract dream clients?
A wedding photography blog is a great way to showcase your work and attract attention from potential clients. By writing about your experiences working in the wedding photography industry, you can provide valuable insight for potential customers. Additionally, by sharing client testimonials and behind-the-scenes posts, you can demonstrate your trustworthiness and credibility to those who are interested in hiring you.
Blogging allows you to share your unique vision and approach to wedding photography with readers around the world. This can help set you apart from other photographers, making it easier for people to find the type of work that interests them.
Ultimately, a well-written blog can be a powerful tool in attracting dream clients who want someone they can trust to capture their special day. By providing valuable information and showcasing your best work, you can create an unforgettable experience for your guests!
What makes a great blog post for wedding photography?
A blog is an excellent way to showcase your work and attract potential clients. In addition, blogging can be a great way to share your creative ideas and techniques with others in the wedding photography community.
To create a successful blog post for wedding photography, make sure it is both informative and visually appealing (easy, peasy, lemon squezzy with all those gorgeous photos you have floating around!). Outline your unique style and approach, as well as highlighting any interesting facts or stories about specific weddings you’ve photographed.
As a photographer, it’s important to showcase your skills and demonstrate how you can contribute value to the bride-and-groom’s day. Blogging regularly will help you build an impressive online portfolio and cement your reputation as an expert in the field! Make sure to tag fellow vendors and share the blog post with them. This increases the reach of your post and the more eyes, the better the Google ranking!
Converting prospects into paying clients is key for any business – whether it’s wedding photography or anything else! By writing engaging blog posts that resonate with your target audience, you are likely to achieve success!
How often should you be blogging as a wedding photographer?
Short answer- as often as you possibly can. The more you post, the more information Google has about your website and the higher you will rank as an authority in your field. The word "authority" has a sweet ring to it doesn't it? Most wedding photographers are not blogging at all, so in reality, posting a blog on your wedding photography website 3-4 times a month with a well thought out SEO (Search Engine Optimization) strategy should increase your rankings in 3- 6 months. Make sure you index your website through Google Search Console
If you're a wedding photographer, it's important to blog. Blogging can help you attract your ideal clients by giving them a taste of your work and personality. Blogging can also help you build credibility and trust with potential clients. When potential clients are looking for a photographer, they'll often consult online resources first. By blogging, you can stay top-of-mind with prospective clients even when they're not actively searching for a photographer. Blogging also gives you the opportunity to show off your knowledge and expertise in the wedding photography industry. Building relationships with other wedding professionals is another important benefit of blogging. By connecting with others in the industry, you can learn from their experiences and improve your skills as a wedding photographer.